« | Main | »

B2B Marketing Plan: Steps to Implementing a Program That Drives New Business

 

Follow these steps to tune up your B2B marketing program and drive new business.

In the following article I list:

  • Goals
  • Strategy
  • Tactics
  • Sales tools
  • Metrics
  • Resources and budget
  • Implementation

It’s a quick bullet-point summary–and it’s great to have as a roadmap as you develop your marketing program. Let me know what you think.

 

Post a comment

(Not displayed with comment.)


Need help with B2B lead generation, marketing and sales?
For more information, please call Mac McIntosh at +1-401-294-7730, send him email at or visit www.sales-lead-experts.com